AI Insights · Timothy · January 2025
Top Word Puzzle Games on iOS in New Zealand: Q4 2024
Explore the performance of the top five word puzzle games on iOS in New Zealand during Q4 2024, highlighting trends in downloads, revenue, and active users.
In the fourth quarter of 2024, the word puzzle game category on iOS in New Zealand showed intriguing trends across various metrics. Here's a breakdown of the performance of the top five apps in this category, based on Sensor Tower data.
NYT Games: Wordle & Crossword from The New York Times Company saw its weekly revenue fluctuate, peaking at approximately $3.3K in late December. Downloads remained relatively stable, with a notable increase to around 1.6K in the week before Christmas. Active users started at about 50.8K and experienced a slight decline, closing the quarter at approximately 48.6K.
Wordscapes by PeopleFun, Inc. experienced a consistent decline in weekly downloads, starting at 1.7K and dropping to 1.4K by the end of December. However, the app's active user base grew steadily, reaching about 10.6K towards the quarter's end. The revenue saw a dip mid-quarter but ended on a positive note at around $1.7K.
Words With Friends Word Game by Zynga Inc. had a stable revenue stream, averaging around $600-$1.4K weekly. Downloads were minimal, with a slight bump to 133 by the end of December. Active users saw a gradual decrease from 1.8K to 1.4K.
Scrabble® GO - New Word Game from Scopely, Inc. maintained a steady revenue, averaging around $300-$400 weekly. Downloads showed a slight increase towards the end of the quarter, reaching 415. Active users experienced growth, peaking at 1.5K.
Wordgrams - Crossword & Puzzle by FunCraft, Inc. had varied revenue patterns, with a high of $430 in October and ending the quarter at $414. Downloads were low, with a minor peak of 154 in October. Active users started at 313 and decreased to 149 by the end of December.
For more detailed insights and data, visit Sensor Tower's platform.